(NewsUSA) – The retail industry is incorporating artificial intelligence (AI) technology across the entire product and service cycle to keep up with the times.
Major retailers such as Walmart, Sephora, Walgreens, North Face, Uniqlo, West Elm, and Macy’s are using AI to improve customers’ experiences while also enhancing security.
For instance, Walgreens uses technology to track the spread of flu based on prescription pick-up locations, enabling it to alert customers to flu activity in their local area and to stock flu-related products.
Make-up company Sephora uses AI technology in many stores to scan customers’ faces and help them choose the perfect shade of blush, lipstick, or eyeliner.
Walmart’s New York store employs smart cameras to alert workers when items are out of stock and even when bananas have gone bad. VSBLTY Groupe Technologies Corp is at the forefront of making AI work in retail, developing facial recognition software and interactive digital screens, which provide features such as real-time insights on customer demographics and emotional states to offer a customizable customer experience.
Through dynamic digital displays, VSBLTY software creates complete customer experiences in all retail environments, and its VisionCaptor content management system brings interactive messages to any digital screen.
The system can also be integrated with other technologies, including RSS feeds, QR codes, and Bluetooth, to enhance the guest experience with proximity-aware, interactive brand messaging triggered by demographic or even sentiment.
VSBLTY has also developed AI solutions that enhance security. VSBLTY Vector combines video screens with facial recognition software and criminal databases, enabling institutions to identify “persons of interest” or individuals carrying weapons.
Cameras are embedded in screens and can allow for demographic and emotional recognition as well as facial and object recognition. By teaching computers how to interpret their surroundings efficiently, VSBLTY software contextualizes all the information about those surroundings to deliver vetted, streamlined information to end-users.